MEKO is making a major push into new product segments while significantly expanding its logistics capabilities. The ambition is clear: to reinforce its position as the market leader in Northern Europe – and unlock new avenues for growth.
MEKO's booking platform eliminates the hassle for both car owners and workshops. The goal is to make it easy to book the right service with just a few clicks, no matter how little you know about your car. The advantage for workshops is that the new platform saves them several hours of administrative work.
Pehr Oscarson, President and CEO of MEKO, shares his experience. I was young, with a thin wallet, and needed to cross the US. Luckily, there was a free car-sharing service – though it did lead to arguments in the middle of the prairie. Today, however, there are many more refined transportations offers available. But are we satisfied with them? What do we think about the developments around electric cars and smart technology? You have the answer in front of you: The Mobility Barometer 2024 – the largest survey of our mobility habits in the Nordics.
With over five years at MEKO’s Danish operation in FTZ, Camilla Djelby brings experience in communications, marketing, and change management. She has led key projects and helped shape company-wide strategies, all while embracing challenges and navigating change in a fast-paced environment with flexibility and humor.
Independent and free workshops are essential for a more sustainable, innovative, and competitive automotive sector. Right now, this part of the industry risks being overlooked by lawmakers in Europe. This could have consequences — for both businesses and millions of car owners. “It’s concerning, and we see a real risk that car owners could end up as the biggest losers,” says Petra Bendelin, COO at MEKO.
The share of vehicles owned by companies and organizations is steadily increasing— and is expected to grow significantly across Europe in the coming years. MEKO has, for several years, developed a growing business focused on so-called fleet customers and is now scaling up efforts to meet the rising demand.
Joakim Wickholm has built his career on extensive experience in corporate groups and a passion for using IT as a driving force for business development. He thrives in change-driven environments and with colleagues from all parts of the world. ”We aim high, move fast, and continuously evolve—there’s never a dull moment”, he says.
With a strong focus on commercial vehicle workshops – MEKO’s most important customer group today – the company is now launching a dedicated division to accelerate growth in a market full of potential. MEKO is taking a major step into the commercial vehicle sector with the launch of a powerful new division. The initiative is led by Nils Hollmann, who brings over 15 years of industry experience.“We’re now increasing our pace in a fragmented market, but one that is also full of opportunity – both for MEKO and everyone who owns, operates, repairs or maintain commercial vehicles,” says Hollmann.
Tires are one of the most critical factors for safety, comfort, and performance in a vehicle. With the right tires, car owners can both improve driving comfort and enhance road safety. Tires are also a strategically important product with significant growth opportunities and potential for upselling. This is why MEKO invests heavily in tires, including a multi-year agreement with Goodyear, one of the world's largest and most renowned tire manufacturers.