The Sørensen og Balchen (Norway) business area mainly focuses on wholesale sales and branch operations through the well-established BilXtra chain. Sørensen og Balchen is the business area in the Group with the largest share of direct sales to consumers.
The business area Sørensen og Balchen (Norway) has a rich history of growth, adaptation, and innovation. From its beginning as a small trading enterprise, it has evolved into a leading supplier of automotive spare parts and accessories in Norway. Renowned for its commitment to quality, innovation, and customer satisfaction, the companies within the business area serve the entire automotive industry, including vehicle manufacturers, workshop chains, and independent workshops, while meeting the needs of a diverse customer base across both B2C and B2B markets. The Norwegian organization continues to prioritize excellence, remaining a trusted name in the automotive sector.
MEKO’s vision is to enable mobility – today, tomorrow, and in the future. Our aim is to be the most comprehensive partner for everyone who drives, repairs, and maintains vehicles in Northern Europe. We are the market leader with a presence in eight countries, 600 branches, and 20,000 workshop customers, including 4,500 workshops operating under our own brands.
With popular and market leading concepts, several strong brands, and companies connected to the workshop and automotive industry we form a leading player of the automotive aftermarket in Norway.
We take pride in moving both people and vehicles forward. Our employees are our most valuable resource and play an essential role as ambassadors for our business and our brands.
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